rippler
brand identity

Rippler is a startup looking for new media for the distribution and enjoyment of music.

The coordinated image project takes shape from the meaning of the word "rippler", or "chain effect", that of a drop of water falling on a fluid surface, increasing the image of the reflected figures. Once the fraction and multiplication system was found, this was applied to the typography to create the logo. The system is then also applied to the images, making the context they belong to immediately recognizable and coherent.

via rampa cavalcavia 1
30172 venice mestre
italy